دانلود مقاله : مدیریت زنجیره تامین "سبز" : نقش اعتماد و ...
The nature of supply chain relationships varies significantly across business-to-business (B2B) and business-to-consumer (B2C) sectors. For example, personal relationships and trust have been suggested to play an important role in B2B settings (Andersen and Kumar, 2006 and Arnott, 2007), and the different characteristics of B2B and B2C supply relationships can have significant implications for ...